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Video Marketing

There’s no getting around it — video marketing is one the best way to communicate your company’s message or to educate your customers on your products and services.

Videos offer a unique and personal way of connecting with your customers quickly and effectively.

Having vast broadcast experience and an expertise in Internet technology, SHIFT MEDIA understands what it takes to produce an effective Internet video. Our producers combined with our motion graphics team, are dedicated to creating compelling scripts that command your audience’s attention.

SHIFT MEDIA located in Scottsdale, AZ has been delivering cost effective, highly creative videos to our clients for the last several years. We offer full video production services from our In-House green screen production room and location shoots to full editing and Scottsdale Video SEO services.

Video Production

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SHIFT MEDIA provides complete production services.

It all starts with the script. Once you have developed a video script, your next step is to embark on bringing it to life with video production. Organization, creativity and the ability to think visually are important qualities for a video production crew to posses.

With over 10 years of television experience and an expertise in Internet technology, SHIFT MEDIA understands what it takes to produce an effective Internet video.

We offer several formatting options including:

  • Corporate Style Videos
  • Talking Head Videos
  • Improvised Interviews
  • Staged Interviews
  • Video Tutorials & Educational Videos
  • Live Location Videos

Video Editing

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Video Editing is a crucial part of the video production process. The creative use of music, graphics, and voice-over can truly make or break a video’s success. Our producers and editors work side by side to ensure that your message is conveyed effectively. Once the video is edited, our motion-graphics team will step in to add the finishing touches.

The goal of the final video is to tell the story of your business, product, service or event. It should allow the viewer to get to know you and your business and what they can expect from you. It should leave them wanting to do business with you or at the very least wanting to know more.

In order to do this effectively, SHIFT MEDIA starts out with a story board of the video which provides a road map of how to not only shoot the video but how to edit it.

Once the video is shot, our Scottsdale based editing team begins the process of creatively weaving the footage into a cohesive, entertaining and informative video.

We use a combination of tools and techniques such as graphics, music, creative transitions, text inserts and other features to assist in telling the complete story.

Video Players

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Once your video is completed, the next step is to upload it to your website.

SHIFT MEDIA is experienced in video player technology and will advise you on what the best option is for your needs. Our team of talented developers can assist you with adding a new video player to your website if needed. Our number one goal is to choose a video player that not only works aesthetically within the design of your website but one that maximizes the user experience and impact on prospective patients/customers.

 

Video Optimization

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Finally, without a strong video optimization plan, your video will be a well kept secret from your patients/customers.

SHIFT MEDIA offers well thought out Video SEO packages. Our packages help you meet your goals and budget and include optimizing your video for Google, YouTube and other video search engines. These video platforms will enable you to cast a broader net to target more viewers and essentially more return visitors to your website. Compelling video coupled with optimization will set you apart from your competition.

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